With systems that run without you, a team that does all the legwork, and the freedom to focus on what REALLY matters
(AKA, living your DREAM LIFE!).
Start being
the Visionary.
Stop being the bottleneck in your own business…
I almost drowned
in my own success.
Confession:
I used to wear Every. Single. Hat. in my short-term rental business. Frantically texting maintenance guys during date night, driving to Airbnbs at midnight to let them in if they got locked out, taking over laundry…if it needed doing, it was landing on my already overflowing plate.
I was basically running a one-person circus that NEVER stopped performing. When I finally hit my breaking point, I did what every desperate entrepreneur does: I threw money at the problem.
Fifteen thousand dollars later (yes, $15,000), I found myself in a mastermind where the brilliant advice was to "build systems."
What they didn't bother explaining was HOW to build systems or what the heck that even meant in real life. Gee, thanks. Super helpful. 🙄
Fifteen grand short, I was still drowning in the same chaos and slowly losing my mind in the process. This is when I knew that I had NO CHOICE but to figure it out. So, that’s exactly what I did!
That breaking point forced me to stop being the entire business and start building an actual company. I became obsessed with creating systems that could run without me constantly putting out fires and hiring people who could solve problems, not create new ones.
It wasn’t easy, but the transformation was honestly incredible. I went from panic-checking my phone every five minutes to confidently putting it on silent during family movie nights.
My business started generating a full-time income on a part-time schedule while *I* focused on what truly matters: being a present mom to my two boys while they’re still little.
I take actual weekends off, schedule meetings around nap times, and NEVER have to choose between a client emergency and my kids’ bedtime story.
It turns out, I’m freakishly good at making businesses run like well-oiled machines. So now I help vacation rental companies, service providers, and other growing businesses in the STR space do exactly what I did:
Ditch the chaos, build systems that work, and finally step into the visionary role you’re MEANT to have.
Because nobody should have to sacrifice their sanity (or their family time) to run a profitable business. You CAN have your cake and eat it too.
Meet Marisa, Your Airbnb Systems Expert
HERE’S HOW I CAN HELP
I don’t yell at you to “fix your systems.” I actually DO IT for you.
I'm not handing you a generic template and wishing you luck figuring it out on your own. That HAS happened to me, and it sucks.
I & my team get in the trenches WITH you. We build the SOPs, hire and train your VAs, create the workflows that make sense for YOUR specific chaos, and make sure your team knows exactly what to do when things go sideways (because they will).
My “differentiator”?
(Sorry, I hate boring words!!)
This isn't theory for me. I live this stuff every single day. I run my own property management company and manage a team, and still have time to go to the playground with my boys in the afternoon.
I'm not some consultant who reads about systems in a book. I'm a mom and entrepreneur who figured out how to make it ALL work without losing my mind.
But I don’t do it alone, and neither should you.
I love talking about systems and operations almost as much as I love a Friday night movie marathon with my family. You can catch me on these podcasts sharing tips on how to build a business that works FOR you, not against you.
As Seen On...
Play
Play
Play
or catch me on my podcast,
Hello and Welcome
Spotify
apple podcast
Ready to Get in
STR
Property Management
Let my team handle everything while you collect monthly checks from your upscale Texas or New Mexico property.
Marisa’s World?
Join The Systems Society, get matched with a pre-vetted VA, or let me build your entire operation as your Fractional COO.
Systems & Operations Services
Hello & Welcome Podcast
Tune in weekly for real talk about running STR businesses without the chaos, plus strategies that actually work in the real world.
Here's how we can work together to get your business (and your life) back on track.
Let’s get real for a minute because I’m about to get all up in YOUR business 👀
I'm spunky, sassy, and a natural leader who will tell you exactly how it is (with love, of course). I don't sugarcoat things because I know you don’t have time for business advice that doesn't actually work.
Personality + vibe check
My ideal morning looks like
No alarms. My kids slept in (miracle). I’m in a comfy outfit with no real plans except brunch. Oh, and my phone is blissfully silent.
Business coaches who tell you to "just delegate" without actually showing you HOW to build a team that doesn't need you for every single decision.
My biggest pet peeve
My ideal morning looks like
"A rising tide raises all ships" and "people dumber than me have done this before, so I can do it, too.” We’re ALL figuring it out together. When you do good and lift others, they rise up, too. As a leader and as a person, this is something I think about often.
Words I live by
That life you keep saying you’ll have
The one where emergencies don't ruin family dinners, and where you actually feel like the Visionary instead of an underpaid, stressed-out manager?
That life is totally achievable with the right systems in place.
You don't have to keep choosing between a profitable business and actually enjoying your time on this Earth. You CAN have both, but only if you stop accepting chaos as your normal.
I’M READY TO BUILD MY SYSTEMS!
“Someday”?
BECOME AN EXPERT HOST w/Marisa's latest release and it can be yours for FREE! Just SUBSCRIBE now!
ISSUES +
RESPONSES
who wants a freebie!
free
*All fees are required
- Bookkeeping / Technology fee per listing ($100 combined)
- Consumable Supply Initial stock ($200.00 Expected Costs)
- Payment of any external service (Lawn care, hot tub maintenance)
- Filter Replacement every three months
- Any staging and design on-site work travel fees may apply
what's not
what's included?
- Coordination of all vendors/services
- Dynamic Pricing Strategy and pricing management
- Direct Booking Website for repeat guests
- All Guest Communication
- Inventory tracking and cleaning quality checks
- Listing Optimization on a quarterly basis
- Disbursement of income by the 10th of each month
- KPI Metric tracking monthly you can receive at your request
Airbnb Full-Service Management
*Home warranties do not like to work with Property Managers. If you have a home warranty we may need to work together on repairs. We are on call 24/7 for guest support, and if it is not an emergency for homeowners we will respond the next business day. Ask us about our new 5-star Guarantee
PLEASE NOTE
custom systems & operations
- VA/Employee Recruitment & Training – Hiring, training, and Implementing a Virtual Assistant or team member.
- In-depth employee training on your processes and systems, to provide ready to work employees on day 1.
- Uniformity Company wide: We train and implement your employees so that you, and them can both succeed in your roles.
- No Agency Fees: Once your employee is fully trained, they are seamlessly transitioned to your team with no recurring fees. We are not just a staffing agency—we are a systems development and integration solution
designed to help business owners develop streamlined, scalable systems, allowing them to focus on growth instead of daily operations.
- 1-Hour Strategy Session – Deep dive into your business to understand your needs.
- Process Map: Mapping out your current operations and creating a new streamlined process map for future use.
- Custom Operations Manual – SOPs, workflows, and team guidelines tailored to your business.
- System Implementation – Integration of your systems into daily operations.
- Documented Process & Procedures – Clear instructions for your team to follow.
- Scalable Solutions – Systems designed to grow with your business.
Employee Integration
what's included?